To Blog or Not to Blog?

To blog or not to blog? That really is the question. The reason I started this blog was because of a meeting I had with the co-op department at my university. The co-op adviser suggested including a link to my blog or website on my resume. She suggested that especially as a marketing major this would be an appropriate way to showcase my abilities. I have to admit that the whole idea made me nervous and I wondered if I would have enough to blog about. I find writing resumes and cover letters a stressful enough experience. How much should I reveal? I don’t want to appear overqualified, under qualified, too casual, or too diverse in my experience. I have always found the idea of translating who you are and what you are capable of into two neatly typed pages a ridiculous exercise.

Tonight I came across this article on Mashable: 7 Secrets to Getting Your Next Job Using Social Media. It’s a few years old, which emphasizes this isn’t a new idea.  Specifically about using a blog to create your professional brand and attract job opportunities it says: “You need to be passionate to be committed to this project because it requires a lot of writing, creativity and consistency in order for it to actually help you.”  My sense is that this is a scary even risky avenue to take, because it is one of those things that is not worth doing if you don’t do it well. So here goes nothing.

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